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Registration is limited to approved members and guests.  If you did not receive an invitation and would like to attend an event, please register your request and someone from CEO Trust will respond. 

CT: Hug Your Customers - CEOs and their Spouses/SOs Invited

  • December 05, 2019
  • 5:30 PM - 8:00 PM
  • Richard's Department Store • 359 Greenwich Ave • Greenwich, CT • 06830

Registration is closed

Join fellow fellow CEO Trustees for a holiday reception with the iconic Jack Mitchell, Chairman of Mitchell Stores. Jack will share his business philosophy based on “hugs” at a wine reception. Spouses or Significant Others are invited to join us too at the Greenwich Richard's Store for a conversation with Jack followed by an opportunity for book signing and shopping.

The only way to stay in business is with loyal customers, and Jack Mitchell and the Mitchell team knows how to attract them, and how to keep them. Jack Mitchell, renowned master of customer services, offers up a new and improved approach to customer service along with his already successful secrets for developing long-lasting business relationships and customer loyalty.

He has a deceptively simple but winning approach to customer service—that a relationship is at the heart of every transaction. Since the first edition of Hug Your Customers was published more than a decade ago, the Mitchells Family of Stores has expanded beyond their two locations in Connecticut to five stores, with new locations in Long Island, New York, and on the West Coast. Jack Mitchell explains that Mitchells Family of Stores not only survived the brutal recession of 2008, but used it as a springboard to dramatically grow their business.  

If you are a CEO and would like to see if you qualify to attend this event, register online.


5:30 - 6:00 pm - Mingling & Wine Reception

6:00 - 7:00 pm - Speaker and Q&A

7:00 - 8:00 pm - Book Signing and Shopping 

Jack Mitchell is Chairman of the Mitchell Stores (Mitchells/Richards/Wilkes/Marios), a three-generation family business that operates men’s and women’s specialty stores in Connecticut, New York, California, Washington and Oregon that are nationally renowned for their personal service touches and strong relationships. Jack himself has been recognized as one of the top ten retail visionaries of his time by the Women’s Wear Daily.

After completing a B.A. at Wesleyan University in 1961 and an M.A. at the University of California-Berkeley in Chinese History, Jack joined the family business, Ed Mitchell, Inc., which was founded by his parents, Ed and Norma, and later became Mitchells of Westport. In 1995, Mitchells acquired Richards, the leading men’s clothing store in Greenwich, Connecticut, and in 2005, added Marshs of Huntington, Long Island, to the group. In December of 2009, they also proudly acquired Wilkes Bashford in San Francisco and Palo Alto, California and in October of 2015 they partnered with Marios in Seattle and Portland.

Under his leadership, the Mitchell Stores have become well known for employee engagement and longevity and providing exceptional customer service and high quality merchandise in an exciting, friendly, and visually dynamic atmosphere. Jack is an active leader on the floor listening and learning along side his brother Bill, wife Linda, his three sons and three nephews. Mitchell Stores is a case study at Harvard Business School.

In 2003, Jack Mitchell launched a “second career” as a speaker and author. His first book, Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results, was a Wall Street Journal best seller and received rave reviews in the New York Times. In addition, it was endorsed by Warren Buffet on the cover with the following quote: “It’s a gem. I wish everyone at Berkshire would follow his advice – we would own the world.” In April, 2015, a revised and updated version of Hug Your Customers was released. In 2008, Jack published his second book, Hug Your People: The Proven Way to Hire, Inspire, and Recognize Your Employees to Achieve Remarkable Results where he illustrates a business blueprint to personalize relationships to drive success and achieve greater satisfaction at work. In 2018, Jack published his third book, Selling the Hug Your Customers Way: The Proven Process for Becoming a Passionate and Successful Salesperson for Life which illustrates how to apply the proven principles of Hug Your Customers to refine selling techniques, boost sales and keep customers coming back for more.

Jack has become known as a passionate enthusiastic public speaker, keynoting at over 200 events for corporations including Merrill Lynch, Pitney Bowes, Morgan Stanley, Conde Nast, Nike, Starbucks, Wells Fargo, Luxottica and Harvard University addressing audiences of all sizes and reaching over 50,000 people globally with Hug Your Customers/Hug Your People presentations. Jack has appeared on The NBC Today Show, and Kudlow & Cramer TV show as well as numerous radio interviews and online and print articles. Jack has been quoted in national magazines as a customer service and management leadership expert. In April 2005, INC Magazine listed Jack as one of the 26 Entrepreneurs We Love. Jack also offers hugging workshops for corporations.

Jack shares with his family a number of Community leadership Awards from the Anti-Defamation league, The Menswear Division of UJA-Federation of New York, and Sacred Heart University. Jack is on the Yale Cancer Board, a Trustee at the Greenwich Hospital, and is an Executive in Residence at the Columbia University School of Business.

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